The label and package printing market is a vibrant and evolving space, one that has seen numerous hot topics lately. From automation to product innovation, suppliers and converters are keeping pace with this dynamic industry. Among the trends impacting labels and packaging is sustainability, as all levels of the supply chain are seeking more environmentally-friendly solutions, especially as brands and consumers become more discerning.

Patrick Park, business development manager, UPM Raflatac, sits down with L&NW in its newest VideoBite to provide UPM Raflatac’s view of the label and package printing industry – today and into the future.